Portland Public Library

Pack of lies, the advertising of tobacco, a Foundation for Media Education production ; producer and editor, Sut Jhally ; written by Jean Kilbourne, Rick Pollay

Type
Label
Pack of lies, the advertising of tobacco, a Foundation for Media Education production ; producer and editor, Sut Jhally ; written by Jean Kilbourne, Rick Pollay
Language
eng
Characteristic
videorecording
Main title
Pack of lies
Oclc number
52473062
Responsibility statement
a Foundation for Media Education production ; producer and editor, Sut Jhally ; written by Jean Kilbourne, Rick Pollay
Runtime
35
Sub title
the advertising of tobacco
Summary
"Jean Kilbourne and Rick Pollay deliver a comprehensive analysis, and an engaging insider's view of the strategies and methods of the tobacco pushers"--Container
Table Of Contents
Intro -- Addiction, death & profits -- Market strategy -- Reassuring smokers -- Targeting kids -- Exploiting anxieties : targeting women -- Media censorship -- Action to counter advertising power
Technique
live action
resource.variantTitle
Advertising of tobacco
Contributor
Genre
Subject
Content
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