Portland Public Library

Data for the people, how to make our post-privacy economy work for you, Andreas Weigend

eng

Includes bibliographical references (pages 237-279) and index

illustrations

index present

non fiction

Data for the people

bibliography

945232275

Andreas Weigend

how to make our post-privacy economy work for you

"Every time we Google something, Facebook someone, Uber somewhere, or even just turn on a light, we create data that businesses collect and use to make decisions about us. In many ways this has improved our lives, yet, we as individuals do not benefit from this wealth of data as much as we could. Moreover, whether it is a bank evaluating our credit worthiness, an insurance company determining our risk level, or a potential employer deciding whether we get a job, it is likely that this data will be used against us rather than for us. In Data for the People, Andreas Weigend draws on his years as a consultant for commerce, education, healthcare, travel and finance companies to outline how Big Data can work better for all of us. As of today, how much we benefit from Big Data depends on how closely the interests of big companies align with our own. Too often, outdated standards of control and privacy force us into unfair contracts with data companies, but it doesn't have to be this way. Weigend makes a powerful argument that we need to take control of how our data is used to actually make it work for us. Only then can we the people get back more from Big Data than we give it. Big Data is here to stay. Now is the time to find out how we can be empowered by it."--Publisher's description

Prologue -- Introduction -- Becoming data literate -- Character and characteristics -- Connections and conversations -- Context and conditions -- Seeing the controls -- Taking the control(s) -- Rights into realities -- Epilogue