Portland Public Library

The weblog handbook, practical advice on creating and maintaining your blog, Rebecca Blood

eng

Includes bibliographical references and index

index present

non fiction

The weblog handbook

bibliography

50138251

Rebecca Blood

practical advice on creating and maintaining your blog

This book provides a thorough history, an explanation of the "weblog method", and a thoughtful examination of weblogs and journalism, and offers the whole picture of how weblogs have become a powerful force in our culture

1. What is a weblog? Weblogs are native to the Web : Filter information ; Provide context ; Promote media literacy ; Provide alternate points of view ; Encourage evaluation ; Invite participation -- Weblog as method -- Weblogs and journalism -- 2. Why a weblog? Weblogs build better writers : Build self-awareness ; Build critical thinkers ; Build reputations ; Build connected businesses -- Who should weblog? -- 3. Creating and maintaining your weblog. Choosing your tools -- Conventions -- Design -- Naming your weblog -- Going public -- 4. Finding your voice. Defining your purpose -- First, do no harm -- Using your audience -- Coming up short -- The audience of one -- 5. Finding an audience. Obvious strategies -- Building your online presence -- Online rules of the road -- Building your community presence -- Making connections -- Strategies that may backfire -- Building your audience -- 6. Weblog community and etiquette. Things to avoid -- Weblog etiquette -- Weblog ethics -- Gaining credibility -- Using your powers for good -- 7. Living online. Creating a schedule -- Online reputation ... again -- Maintaining your privacy -- Protecting the privacy of others -- Protecting children -- Webcams and photos -- Online privacy in general -- Fighting spam -- Taking a break -- Afterword: Another look back and a look forward -- Appendixes : I. Creating a practice weblog -- II. Adding links to your weblog : Capturing a URL ; Constructing a link ; Writing linktext ; Visual considerations ; Literal hypertext ; Summarizing linktext ; Conversational linktext -- III. Nuts and bolts : Weblog management tools ; Web hosts ; Buying a domain ; ISSN numbers ; Statistics