Stratégie de marque
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1
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Stratégie de marque
Name
Stratégie de marque
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Incoming Resources
- Subject of36
- Small data, the tiny clues that uncover huge trends, Martin Lindstrom
- Heart & hustle, Patricia Bright
- The naming book, five steps to creating brand and product names that sell, Brad Flowers
- Get TikTok famous fast, Will Eagle
- Moving to outcomes, why partnerships are the future of marketing, Robert Glazer & Matt Wool
- Building a storybrand, clarify your message so customers will listen, Donald Miller
- I am my brand, how to build your brand without apology, Kubi Springer
- The end of advertising, why it had to die, and the creative resurrection to come, Andrew Essex
- Likeable social media, how to delight your customers, create an irresistible brand, and be generally amazing on facebook (& other social networks), by Dave Kerpen
- The age of influence, the power of influencers to elevate your brand, Neal Schaffer
- Marketing mess to brand success, 30 challenges to transform your organization's brand (and your own), Scott Jeffrey Miller
- How to measure social media, a step-by-step guide to developing and assessing social media ROI, Nichole Kelly
- Twitter is not a strategy, rediscovering the art of brand marketing, Tom Doctoroff
- Superfans, the easy way to stand out, grow your tribe, and build a successful business, Pat Flynn
- Platform, the art and science of personal branding, Cynthia Johnson
- Fusion, how integrating brand and culture powers the world's greatest companies, Denise Lee Yohn
- Brand storytelling, put customers at the heart of your brand story, Miri Rodriguez
- Eco-Business, a Big-Brand Takeover of Sustainability, Peter Dauvergne and Jane Lister
- Disease branding, selling sickness to the public, Java (Firm)
- Paid attention, innovative advertising for a digital world, Faris Yakob
- Instagram power, build your brand and reach more customers with visual influence, Jason Miles
- The context marketing revolution, how to motivate buyers in the age of infinite media, Mathew Sweezey
- Brand now, how to stand out in a crowded, distracted world, Nick Westergaard ; with illustrations by the author
- Be, a no-bullsh*t guide to increasing your self worth and net worth by simply being yourself, Jessica Zweig
- Your stand is your brand, how deciding "who to be" (not what to do") will revolutionize your business, Patrick Gentempo
- Crushing it!, how great entrepreneurs build their business and influence--and how you can, too, Gary Vaynerchuk
- Brands with a conscience, how to build a successful and responsible brand, [edited by] Sandra Horlings and Nicholas Ind
- Hello, my name is awesome, how to create brand names that stick, Alexandra Watkins
- Arnie, the life of Arnold Palmer, Tom Callahan
- Perennial seller, the art of making and marketing work that lasts, Ryan Holiday, founder of Brass Check
- Brand failures, the truth about the 100 biggest branding mistakes of all time, Matt Haig
- The iconist, the art and science of standing out, Jamie Mustard
- People powered, how communities can supercharge your business, brand, and teams, Jono Bacon
- Influencer, building your personal brand in the age of social media, Brittany Hennessy
- Social media success for every brand, the five storybrand pillars that turn posts into profits, Claire Diaz-Ortiz
- Likeable social media, how to delight your customers, create an irresistible brand, and be generally amazing on all social networks that matter, Dave Kerpen with Michelle Greenbaum and Robert Berk ; new foreword by Carrie Kerpen