The Target story, how the iconic big box store hit the bullseye and created an addictive retail experience, Bill Chastain
Type
Label
The Target story, how the iconic big box store hit the bullseye and created an addictive retail experience, Bill Chastain
Language
eng
Bibliography note
Includes bibliographical references (pages 175-191) and index
Index
index present
Literary Form
non fiction
Main title
The Target story
Nature of contents
bibliography
Oclc number
1152416610
Responsibility statement
Bill Chastain
Series statement
The business storybook series
Sub title
how the iconic big box store hit the bullseye and created an addictive retail experience
Summary
"The Target Story will help you understand and adopt the competitive strategies, workplace culture, and daily business practices that enabled the big box store to become the retail giant it is today. In an industry that has seen constant disruption over the last two decades, Target has experienced tremendous growth. Establishing a strong e-commerce business and cultivating a sought-after in-store experience has kept this iconic brand at the top of the retail game. From same-day fulfillment to brand partnerships, Target has successfully fought the domination of online marketplaces by thinking outside the big box." -- Back coverImagine if you could be a fly on the wall as a family enterprise becomes one oft he most successful companies in the world. In an industry that has seen constant disruption over the last two decades, Target has experienced tremendous growth. Establishing a strong eCommerce business and cultivating a sought-after in-store experience has kept this iconic brand at the top of the retail game. From same-day fulfillment to brand partnerships, Target has successfully fought the domination of online marketplaces by thinking outside the big box. The growth, prosperity, and expansion strategies that can be gleaned from the history of the Target Corporation amounts to a masterclass in business. Yet, the Target story has never been adequately presented. Until now. Through the story of Target, you'll learn: How to remain nimble in times of tremendous change - How to reinvent a six-decade-old iconic brand - How to know when to build it yourself or bring in the experts - When to change the entire way you do business and much, much more.....Amazon
Table Of Contents
Founding story -- Life after George Dayton -- The third generation -- Discount retail -- Target comes to life -- The competition -- Struggles and solutions -- Changing the guard -- Bob UIrich, an exceptional leader -- Michael Graves and beyond -- Oh, Canada, and getting hacked -- New leadership -- The cleanup begins -- Adding direction -- Brick-and-mortal retail not dead -- Business lessons and opportunities
Creator
Subject
- Entreprises -- Études de cas
- Commerce de détail -- États-Unis -- Études de cas
- Business enterprises -- Case studies
- Department stores -- United States -- Case studies
- Target Corporation
- Case studies
- Études de cas
- Discount houses (Retail trade) -- Case studies
- Grands magasins -- États-Unis -- Études de cas
- Retail trade -- United States -- Case studies
- Commerce électronique -- Études de cas
- Electronic commerce -- Case studies
Content
Author
Is Part Of
Other version
Mapped to
Incoming Resources
- Has instance1
Outgoing Resources
- Creator1
- Genre2
- Subject12
- Entreprises -- Études de cas
- Commerce de détail -- États-Unis -- Études de cas
- Business enterprises -- Case studies
- Department stores -- United States -- Case studies
- Target Corporation
- Case studies
- Études de cas
- Discount houses (Retail trade) -- Case studies
- Grands magasins -- États-Unis -- Études de cas
- Retail trade -- United States -- Case studies
- Commerce électronique -- Études de cas
- Electronic commerce -- Case studies
- Content1
- Author1
- Is Part Of1
- Other version1
- Mapped to1